What is a call-to-action, you ask? Well, on a website, your call-to-action (CTA) is part of your marketing and advertising telling customers what to do when they get to your website. If you are looking to grow your business, your incoming calls, email requests for more information, increase your social media following, or want your site visitors to do anything on your site - your call-to-action is so important and it needs to be clear, concise, and obvious!
One simple idea of a CTA is "BUY NOW!", for example. Other examples of a call-to-action are buttons added to a page: 'Download Now', or perhaps a pop-up box that tells a website visitor to 'Subscribe Here', 'Try for Free', 'Get Started', 'Join Free for a Month', 'Call Now', buttons on the site giving customers direction to 'Shop Now'. You get the idea...
The goal of your sites call-to-action is to get your visitors to take immediate action, and at the right time. If yours is well-placed, well-written, and well-designed it will be a more successful CTA, and hopefully push your customers to take action.
If you are looking for more 'action' from your website, CONTACT WEBTEAM for some ideas to get more leads, more calls, more purchases, or even to increase your social media followers.