You might think "well I don't collect anything sensitive", but examples of personal information include:
- Email addresses
- Billing and shipping addresses
- Phone numbers
Information that would typically be considered public, or public enough, still qualifies as something that needs special actions.
- Google's use of advertising cookies enables it and its partners to serve ads to your users based on their visit to your sites and/or other sites on the Internet.
- Users may opt out of personalized advertising by visiting Ads Settings.
Facebook tracking pixels collect personally identifiable information about your visitors, so all the same rules apply there.